If you have spent any time looking into your marketing strategy in or around 2018 then you might have heard the term SEO thrown around a lot by peers. As well you may have seen it online when looking for marketing services. Honestly, SEO is much less of a secret than it used to be, and we would love to help your company learn about best SEO practices as well as utilize them to grow your business. SEO simply stands for Search Engine Optimization. Think about it, when you are looking for a restaurant, a plumber, a tow truck, or really just about any information, where do you go? Google is the juggernaut but even people that don’t use google use a search engine of some kind to get information. Search engine optimization is the scientific process that we use to boost your presence on search engine results in the area of your business. All of the search engines that people regularly use are using algorithms to determine which websites are most relevant to the search term that they are using. What our team does is make sure that we have a complete understanding of how those algorithms work, and then we use your website and social media accounts to make sure that your business is the most relevant place for Google to send people for search terms that relate to your field. When people google to find the “best Mexican restaurant” there may actually be several around them that they don’t notice right away in the search results. With our strategy, we would make sure that restaurant is able to be seen right there on the first page of results, so that it would not be missed by any potential customers.